Practical planning tools for your first ecommerce store or your next owned sales channel. Start with one decision, enter your assumptions, and keep an evidence trail. These tools run in your browser and do not change your store.
Choose the next decision
Owned Store Readiness Assessment
Find the blockers and evidence gaps to resolve before a WooCommerce launch. Get an editable action list without a predictive sales score.
POD Cash-Flow Calculator
Model the gap between POD production charges and payouts with daily cash balances, payout overrides and a downloadable scenario ledger.
Owned-Store Break-Even Calculator
Estimate monthly orders required to cover your entered costs and setup recovery. Compare assumptions without a sales forecast.
SKU Builder & Collision Checker
Create a variant SKU planning register, check collisions against your existing list, and export CSV without changing your store.
Store Traffic & Conversion Diagnosis
Choose the next useful check when a store has no sales. Separate measurement, qualified traffic, offer and checkout problems.
The Owned Store Field Workbook
Download the fillable workbook (PDF): 32 guide-specific worksheets, a linked index and 160 editable fields. Download a copy, fill it in a compatible PDF reader, and save and reopen it to verify your entries. Do not include passwords, payment details or customer personal data.
CSV planning templates
These are blank test registers or clearly labeled fictional planning examples. They are not WooCommerce product-import files. Keep sensitive customer data out of shared evidence.
Eight-case mixed-cart test matrix (CSV)
Digital-download entitlement test matrix (CSV)
Shipping and pickup acceptance matrix (CSV)
Fictional source-to-target catalog map (planning only) (CSV)
Fictional six-variant SKU register (planning only) (CSV)
URL migration and smoke-test ledger (CSV)
Traffic experiment and measurement log (CSV)
Browse the worksheet index
3. Ready, prepare, or wait · Guide
4. One business, two channel roles · Guide
5. Separate launch cost from cash runway · Guide
6. A first-offer experiment · Guide
7. Three products, three delivery systems · Guide
8. Map a catalog before importing · Guide
9. Digital delivery has several gates · Guide
10. Show what the buyer actually receives · Guide
11. A POD order is a routed workflow · Guide
12. Compare providers with the same test · Guide
13. Separate product identity from channel IDs · Guide
14. Local pickup needs a staff workflow · Guide
15. Shipping rules start with the address · Guide
16. Test the whole purchase, not one button · Guide
17. Separate email generation from delivery · Guide
18. Build pages around distinct jobs · Guide
19. From generic copy to decision support · Guide
20. A migration needs a URL ledger · Guide
21. A 90-day plan is a learning loop · Guide
22. Care means a repeatable recovery path · Guide
23. Variations require explicit mapping · Guide
24. Trace a failed download one gate at a time · Guide
25. Mixed carts combine fulfillment promises · Guide
26. Find the broken link before resending · Guide
27. Reuse facts; improve the page for its job · Guide
28. A file update can change access differently · Guide
29. Respond to suspicious payment activity · Guide
30. Find the exact offer that disagrees · Guide
31. POD profit and cash timing are different · Guide
32. Order state and stock need observation · Guide
33. A good support packet is reproducible · Guide
34. Find the earliest weak stage · Guide
Original diagrams explain workflows; they are not screenshots of provider accounts. Provider-specific examples should be checked against current documentation and your actual setup.