From $900 USD for keyword-to-page mapping, optimization of up to ten priority URLs, technical essentials, internal links, measurement setup and a 90-day content plan. Ongoing content production and paid media are separate. See pricing and scope.
Give your owned store a clear structure and a realistic plan for how customers will find it. A new website does not arrive with a built-in audience.
Build around how your customers shop
We start with your products, customer questions, and the channels you can sustain. The aim is to make the store understandable to people and search engines, and to define what useful progress looks like.
Foundations we can put in place
- A product, category, and content structure aligned with the offer.
- Useful page titles, descriptions, internal links, and image descriptions.
- Review of indexing, canonical URLs, sitemaps, and redirects for retained or moved content.
- Appropriate structured data and checks for duplicate or misleading markup.
- A measurement plan for relevant customer actions, configured around consent requirements.
- An initial content and traffic plan with clear ownership and priorities.
Preserve useful content before replacing it
Existing URLs and articles may have search value even when the design is dated. We review available performance and backlink evidence before recommending that content be retained, refreshed, merged, redirected, or retired.
Set realistic expectations
These foundations do not guarantee rankings, traffic, or revenue. Paid advertising, ongoing content production, outreach, and continuous optimization are separate activities unless explicitly included in the engagement.
Connect discovery to the store experience
Traffic is more useful when visitors can understand the product and complete their purchase. The Owned Store Launch service connects these foundations to the buying experience.
Start with your current position
The readiness audit considers both the store and your capacity to attract and serve customers.
Replacing an existing storefront? Our WooCommerce Migration service includes an agreed owned-URL redirect map and launch checks. Broader SEO research and traffic development can be scoped alongside it; existing rankings and traffic cannot be guaranteed.
Have a clear brief already?
Request a scoped quote with your store link, priorities and required integrations. A paid audit is useful when readiness or scope is uncertain; it is not automatically required for every project. Timing and client inputs are agreed before payment.